Best Practice vs. Reality in CX


Confirmit Team

Confirmit Team

Author Bio

Confirmit’s dedicated teams work to deliver world-leading customer experience, Voice of the Employee and Market Research solutions. 


Author Bio

Customer Experience best practices are everywhere. They’re great to hear about, useful to listen to and interesting to consider. But to implement?  

Let’s be realistic. Half the time, it doesn’t look like they’ll work for your business, right? What the best practices don’t tell you is the barriers that you need to overcome. The naysayers, the processes, and the structures that mean the magical best practice approach so often makes way for something a bit more… adequate. 

But adequate isn’t good enough. 

In this webinar, Confirmit’s Phil Durand and guest presenter, Forrester Principal Analyst, Ryan Hart, took a step further. They talked best practices and also honestly acknowledged the challenges and discuss practical ways to overcome them. They shared case studies from the winners of the 2017 Confirmit ACE Awards to demonstrate what really can be achieved once you move away from theory and best practice into real programs that deliver results. 

 

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