Big Ideas: Technology in Corporate Research


Confirmit Team

Confirmit Team

Author Bio

Confirmit’s dedicated teams work to deliver world-leading customer experience, Voice of the Employee and Market Research solutions. 


Author Bio

Examples and use cases showing how companies have leveraged Digital Corporate Research Technology to address business challenges.

Wouldn’t it be lovely if your business had a crystal ball that would tell you what to do to improve the organization and what the future held? With that information, you could plan the most effective steps to drive revenue or beat out the competition…

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Unfortunately, there are no crystal balls in business. But, it doesn’t follow that businesses have no hope for getting market research insights that enable proactive decisions. Technology exists that can help you gather and analyze data to identify areas for improvement. In a recent Industry Outlook Report, Deloitte highlighted the value that "Enabling Technologies" provide to support business improvements at every level.

In other words, the right “enabling technologies” can be a game-changer for companies operating in this challenging global market. But this begs the question, what are these “technologies” and how can companies use Market Research software and tools to their benefit?

In this webinar, Holly Carter, Confirmit’s Director of Product Marketing, dives into some of the most interesting solutions used in Corporate Research, providing tangible examples and use cases showing how companies have leveraged technology to address some of their biggest business challenges.

 


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