55% of bank executives view nontraditional competitors, like Paypal or Square, as major threats to profitability. And, according to your customers that concern is well founded! But there are things you can do to maintain your competitive edge.
Opportunities for innovation can often be found in how your customers find, select, purchase, and actually use your products.With that in mind, it is crucial that financial service organizations collect feedback at every stage of the customer journey.
Check out this infographic to learn how you can find opportunities for innovation leveraging your customers feedback as well as key VoC statistical trends.