Voice of the Customer (VoC) programs are the path to delivering enhanced customer experiences, engaging employees, and driving business improvement. They provide early warning signs of discontent and provide a clear direction for customer retention as well as a way to measure customer loyalty.
Over the past few years, Customer Experience (CX) programs have become an established path to delivering enhanced customer experiences, engaging employees and driving business change. The following infographic summarises the 7 Secrets of Voice of the Customer Success.
Please also check our whitepaper for detailed information on each of the seven steps towards building a clear VoC model that will help you effectively capture and act upon the Voice of the Customer, and set you on the path to CX enlightenment.