Customer Rage: Provide more of what the Customer Wants

Sarah Simon

Author Bio

With over 20 years’ experience in customer experience, Sarah’s passion lies in operationalizing the Voice of Customer to drive outstanding customer experiences. Her specialties include VoC architecture, developing linkages to business performance, reduction of customer defection and analyzing customer feedback to tell the customer’s story. Her expertise in VoC survey design has combined with omni-channel customer listening to structure sophisticated, customer-friendly VoC programs.

Currently, she serves as VoC Consulting Director at Confirmit, where she combines her industry thought-leadership with customized needs-analysis to architect new feedback initiatives and corresponding customer experience strategies. She also runs diagnostics on existing programs to optimize structure and function to yield significant business insights from mature programs.

Author Bio

If you’re a call center supervisor dedicated to improving the customer experience, what can you do? Work on closing the gap between what the customer wants and what your call center delivers. In the short recording below, we’ll explore the areas with the highest discrepancy between what the customer wants and what a call center delivers so you and your team can develop ways to proactively meet those expectations and increase customer satisfaction with your issue resolution.

Click on the audio below to hear my thoughts on some of the findings from the recent Customer Rage report that Confirmit took part in.

Do you know what customers want most when they contact you to complain? Sarah Simon provides some guidance in her first blog of the series here.

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