Transformational Change... Seriously?


Claire Sporton

Claire Sporton

Author Bio

Claire has 20 years’ experience in customer service and customer experience developing and implementing customer experience programmes within the financial services sector. In the last 5 years she has been working as a consultant supporting a wide range of organisations in developing and implementing customer experience management programmes that not only drive improvement in experience but also deliver measurable business results. Claire’s focus at Confirmit is on ensuring our clients can deliver insights that drive change. Claire was instrumental in the development of Confirmit Voices, an engagement model which provides an end to end approach to the Voice of the Customer. Claire’s passion is to ensure that Confirmit’s clients’ programmes help to build a truly customer centric culture, breaking down the silos and empowering individuals across the organisation to do the right thing for their customers, their internal teams and of course the bottom line.


Author Bio

Transformational Change, a worthy goal indeed! 

But seriously, is it achievable? How do we as Customer Experience (CX) practitioners, help our organizations understand that a CX program CAN support transformational change, seriously!

So, what does it mean and how do you deliver on this promise, using feedback from customers, employees, and others as the catalyst for change?

Watch this webinar where Claire Sporton, Vice President, Customer Experience Management, Confirmit, Jess Gill, Partner and Head of Growth CX, Growth Mantra and Maysoon El-Ahmad, Marketing, Insights and CX Consultant, Growth Mantra explained the key pillars of a successful CX program that will support transformational change and some top tips of making it a reality. They also illustrated these points through some tried and tested tips and examples to help you increase your chances of making a positive difference, and bring about long-lasting change in your organization.

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