How to Drive Customer-Centric Actions in Retail

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In this webinar, Kathleen Leischen, Leischen Marketing Research and Miguel Ramos, Mobile Practice Lead at Confirmit, explained how effective management of feedback actions can help your organization become more customer-centric and develop a motivated and engaged workforce, and provided real-life examples of how this has worked at other leading retail organizations. 

You will learn how to:

  • Analyze and prioritize the collected feedback across your retail touchpoints
  • Empower your store or call center managers to quickly identify at-risk customers 
  • Engage your store manager or call center managers though advanced tools that consolidate activities and alerts them of actions that need to be taken
  • Involve employees in finding root causes and predict which customers are likely to complain 
  • Identify processes that cause repeated problems and take action to resolve them

Miguel Ramos
By Miguel Ramos

With more than 15 years of experience in mobile technologies, technology strategy and implementation, Miguel leads Confirmit’s Mobile practice in the EMEA and Asia Pacific regions, developing mobile solutions for both VOC and MR. Miguel works with organizations to design, implement and deploy mobile feedback and research strategies that maximize response rates and generate ROI.

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