American General Life Companies: Customer Feedback Drives Cost Savings


Confirmit Team

Confirmit Team

Author Bio

Confirmit’s dedicated teams work to deliver world-leading customer experience, Voice of the Employee and Market Research solutions. 


Author Bio

American General Life Companies, one of the top insurance providers in North America, uses an advanced enterprise feedback management solution and expert consultant guidance from Confirmit CustomerSat to capture daily transactional data across business groups, respond to and resolve issues in real time, and improve the business processes that impact customer satisfaction.


Results:

  • Reduction in costs and an ability to allocate funds based on customer feedback
  • Improved business processes drive customer satisfaction and retention
  • New business opportunities identified through survey outreach


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