How do you define a successful Voice of the Customer program? The answer is three little words – return on investment.
So, how do you get a return on investment from your Voice of the Customer program? To get the most out of your Voice of the Customer program, you need to design a program that defines goals and success criteria early based on your corporate goals. Sounds complex, huh? It isn’t really – if you know how.
Understanding how monumental this challenge may seem, we’ve pulled together an infographic that will walk you through 5 simple steps to help you design a Voice of the Customer program that actually delivers a Return on Investment.The infographic is free – you’ve got nothing to lose!