New Frontiers in Market Research


Holly DeMuro

Holly DeMuro

Author Bio

Product Marketing Manager, Holly DeMuro holds two bachelors’ degrees in business and marketing and an MBA. With nearly 20 years’ experience in business and technology, Holly brings a wealth of insight into the application of Market Research and the customer experience.


Author Bio

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Over the past 100 years market research has gone through many changes. But, since the 1970s we’ve seen an explosion in technological advances, from early computers to modern day iPhones. But, now technology is growing faster than ever and researchers are challenged to adopt technologies that add value to the research process.

In this webinar, Holly DeMuro, Product Market Manager, explored some innovative ways you can leverage modern technologies like mobile apps, social media, and beacons to maintain your competitive advantage.

This webinar will help you understand ways to:

  • Unlock in-the-moment feedback
  • Find deeper insights
  • Engage respondents and panelists
Download
 

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