Facts International is an MR agency that prides itself on using innovative techniques to deliver actionable findings to their customers. When it became clear that providing tailored solutions to the increasingly discerning client base was critical to its future success, the team at Facts International began to look for a solution that could provide the sophisticated technology that they needed
This case study explain how Facts International has harnessed the Confirmit Horizons solution to:
- Run a full call center research solution for up to 200 agents, with monitoring and call recording
- Offer clients complete multi-mode data collection, including web, CATI and CAPI
- Reduce interviewing costs while future-proofing the business
- Win industry recognition by winning the Market Research Society Operational Award for Best Field Force 2014.