Aurora Market Research - Delivering an Integrated Solution

Confirmit Team

Confirmit Team

Author Bio

Confirmit’s dedicated teams work to deliver world-leading customer experience, Voice of the Employee and Market Research solutions. 

Author Bio

“We have been using Confirmit as the backbone for our business for ten years and we remain confident that Confirmit’s commitment to continuous improvement and innovation will provide us with the tools that we need to make the most of the mobile revolution”



- Justin Alderson, Managing Director at Aurora Market Research


Aurora Market Research understands the challenges facing modern MR. Its clients want to deploy increasingly complex and creative surveys that offer outstanding respondent experiences and deliver the high quality data they need to drive decision-making.

To support its skilled team of Market Researchers, Aurora invested in the Confirmit Horizons platform to manage every facet of Aurora’s growing business.

  • Aurora specializes in providing a fully integrated, sophisticated MR solution to its customers.
  • To keep up with customer demands, Aurora strives to harness new technologies, such as mobile.
  • Reliability, scalability and stability is key to ensuring a consistent, high-quality service.
  • Aurora provides an ‘all in one’ solution for corporate clients who want to outsource their research needs.

Confirmit's Solution Provided:

  • Advanced panel management: Aurora’s Justtheanswer panel is managed on Confirmit Horizons to simplify sampling.
  • Excellent respondent experience: Aurora can create the complex and innovative surveys their clients increasingly require.
  • On-demand environment: The hosted approach allows Aurora to focus on their customers rather than on maintaining IT infrastructure
  • Flexible Reporting: The platform delivers data in the right format for reporting, whether the project requires a summary dashboard or full tables



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