Building a Customer Experience (CX) program is a huge challenge but the rewards can be high, particularly for the persistent CX practitioner who continuously evolves the program and finds ways to add value to the business. What happens if your program stops evolving and delivering ROI? Disappointment can lead to disillusionment among stakeholders, and a successful CX program needs support from across the business.
One of the biggest challenges in research today continues to be engaging the youth market - whether that’s generation Z or their slightly older millennial counterparts. In her latest book iGen, Dr. Jean Twenge’s suggests that Generation Z and many Millennials are defined as those who’ve spent their most of or their entire adolescence in the age of the smartphone. The impact of always-on, smart technology has clearly shaped the attitudes and behaviors of the youth market, making it increasingly challenging to engage them in research activities.
The complexity of B2B relationships makes it harder to answer the questions commonly asked by those who own the customer experience. How do we... Understand customer expectations? Use metrics to help us manage? Prove the impact of CX on the business? Differentiate in a crowded market?
Declining responses rates and low levels of participant engagement are never far from the minds of Market Researchers, Customer Experience teams, and insight professionals. But is there really that much you can do about it?
Advances in technology have introduced text analytics as a means of automating and streamlining review, categorization, and the analysis of sentiment behind the text. While this technology is extremely valuable, researchers and CX pros often have a lot of questions about it: how it’s implemented, how it can be used to streamline their efforts, how accurate the analysis is, how customizable/configurable it is, and how it will impact their business. In this webinar, we’re bringing together a panel of text analytics experts including, Jason Bryce, Lauren Azulay, and Alison Bushell, to answer the challenging questions about text analytics technology.
In this webinar, Holly Carter, Product Marketing Director at Confirmit, dove deep into automation technologies researchers can leverage today to respond to clients increasing demands for agile, rapid research. She also explored emerging trends on automation to help you prepare for what’s coming next!
In this webinar, Oliver Truman, Director at B2B International and Miguel Ramos, Product Marketing Manager at Confirmit discussed how B2B International has been able to maintain exceptional standards of fieldwork quality, while driving cost efficiencies.
The EU is introducing new legal requirements known as GDPR (General Data Protection Regulation) which come into force in May 2018. All organizations handling customer data originating from within the European Economic Area need to check whether they are compliant and, if not, determine what they need to do about it. In this On Demand Webinar, Confirmit’s Arnt Feruglio, COO and Tim Barker, Director, Customer Experience Management, discuss the relevant points in the new legislation and give best practice examples of the changes you need to make.
Are your employees engaged? According to Gallup research, a staggering 87% of employees worldwide are not. Clearly, it’s time to rethink your employee engagement strategy! So, let us help you!
Your panel and its members are an important part of your research business. Unfortunately, panelists get bored easily and member attrition creates a constant challenge for Research agencies. Maintaining panel member engagement is an extremely important part of being able to minimize attrition so you can always deliver high quality research your clients demand.