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CX, VoE and MR Resources

Learn Expert Tips & Best Practices

Keep up with all the latest happenings in the Customer Experience, Voice of the Employee and Market Research industries, learn lessons from the experts, and identify the best ways to use Confirmit.


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Holly Carter and Wale Omiyale
By Holly Carter and Wale Omiyale
04/20/2020
The global raise of COVID-19 has many businesses struggling and confused on what steps to take to minimize the economic impact. Market Researchers need to think about the pros and cons of continuing surveys at this time.
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Brad Linville and Mark Ratekin
By Brad Linville and Mark Ratekin
03/23/2020

I think we all can agree these are trying times. While we cannot do much to help you secure such household goods, we can help you navigate the confusing waters of Customer Experience (CX) during times of crisis.

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Phil Durand
By Phil Durand
02/28/2020

In honor of Confirmit’s ACE Awards, Phil Durand, one of this year's Judges, runs through his tricks, tips and pitfalls to avoid when writing a submission. 

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Laura Button
By Laura Button
02/12/2020

With more and more top-quality submissions pouring in each year, how can you make yours stand out? 

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Confirmit Team
By Confirmit Team
12/06/2018

Customer Success can be defined as an organization’s approach to ensuring their products and/or services can deliver the right business outcomes for their customers.

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Confirmit Team
By Confirmit Team
10/19/2018

Customer retention refers to an organization’s processes and activities that aim at stopping customers from churning or switching to a competitor. Increasing customer loyalty is a key goal of any business, and contributes greatly towards sustainable growth. Despite this fact, and irrefutable evidence that existing customers are more valuable than new ones, customer retention has often taken a back seat to driving sales. But this trend is changing, especially given the rise of subscription-based business models.

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Confirmit Team
By Confirmit Team
09/25/2018

CEM software – or Customer Experience Management software - refers to the suite of software solutions that help organizations monitor their relationships with their customers, analyze the insights from feedback and other relevant data (e.g. behavioral, purchase history), and take action in order to improve the customer experience.

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Confirmit Team
By Confirmit Team
09/25/2018

Customer experience management combines all the processes an organization has in place to monitor and improve customer interactions, regardless of the channel or medium customers use to get in touch. CEM has become a key differentiator for today’s businesses, as products and services have become increasingly commoditized. As a discipline with allocated budget and resources, it is key to retaining customers and generating positive word of mouth, among other benefits, which drive business change and increase revenue.

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Confirmit Team
By Confirmit Team
05/30/2018

The Net Promoter Score, or NPS ®, enables organizations to get a clear vision of the health of their customers’ loyalty. Used widely across the globe, Net Promoter Score has become a key metric in customer engagement since its launch in 2003, attributed mostly to the model it provides for linking customer loyalty to financial KPI’s and profitable growth.

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