VoC, VoE and Market Research Resources

Learn Expert Tips & Best Practices

Keep up with all the latest happenings in the Voice of the Customer, Voice of the Employee and Market Research industries, learn lessons from the experts, and identify the best ways to use Confirmit.


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Melanie Rankin
By Melanie Rankin
03/23/2017

Melanie Rankin, a winner of the 20 Young Market Researcher awards, shares her views and ideas on the future and the challenges that Market Research faces.

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Wendy Marsland
By Wendy Marsland
03/16/2017

This week saw one of the highlights of the Market Research calendar – MRS Impact in London. It’s always a fascinating event to attend because it draws such a range of people from across the industry and, to my mind, is a great way to keep tabs on what’s changing in our industry.

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Jake Pryszlak
By Jake Pryszlak
03/15/2017

Jake Pryszlak, a winner of the 20 Young Market Researcher awards, shares his views and ideas on the future and the challenges that Market Research faces.

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Miguel Ramos
By Miguel Ramos
03/08/2017

End users of research are more demanding than ever. They need insights to drive business decisions now. Sooner than now, if possible. 

The Market Research industry has been focused on meeting this ever-growing demand for years, but new opportunities to automate repetitive activities are emerging that will revolutionize the market. By using technology that allows researchers to shorten timelines and bring faster turnarounds to clients, MR agencies can focus on high-value processes that differentiate their offerings. 

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Confirmit Team
By Confirmit Team
03/07/2017

Video is a rich data source that allows you to gather powerful, qualitative insights into the behavior, attitude and opinions of the participants in your Market Research studies or feedback programs, whether they are for Voice of the Customer (VoC) or Voice of the Employee (VoE). By capturing video you can gain deeper insights and a clearer understanding of your respondents to help drive effective decision making.

To make it easy to integrate powerful video capture and analysis, Confirmit has partnered with LivingLens, a leading technology provider that enables you to capture and analyze video insights on a large scale.

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ACE Awards Team
By ACE Awards Team
03/07/2017

Looking for a bit of guidance to help you with your ACE Awards submission? No problem. Not only have we extended the deadline to March 16th to give you more time to perfect your answers, but we’ve also got a few tips, tricks and words of wisdom for you as well.

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Confirmit Team
By Confirmit Team
03/07/2017

Technology is at the heart of CATI operations. It facilitates your staff’s workflows, helps you deliver on the promises you’ve made to clients, and drives management decisions. Subpar system performance and technical limitations can have dire consequences for your business

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Confirmit Team
By Confirmit Team
03/06/2017

Confirmit SmartHub enables you to easily capture, analyse and manage feedback from all your research projects in real-time within a single, intelligent database. For the first time, you can easily capture and map all data from each of your customer’s touchpoints into an intelligent repository. By moving beyond survey results and adding other business data such as call centre interactions, social media and past-purchase information, you can generate new insights and suggest tactical and strategic actions to drive business performance improvements for your customers.

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Confirmit Team
By Confirmit Team
03/06/2017

The ability to build and maintain a high-quality panel is a critical component for Market Research firms and many Voice of the Customer programs. The technology you choose to support your panel and sampling needs must support efficient development and maintenance of high-quality panels with powerful, yet easy-to-use sampling features that facilitate the rapid response your clients demand. Confirmit provides two levels of panel management solutions to suit differing needs. These are:

  • Standard Panel : Fully integrated with Confirmit Horizons, this module allows up to 1 million panelists and accommodates standard panel management and sampling requirements.
  • Professional Panel: Fully integrated with Confirmit Horizons, this module allows up to 5 million panelists, accommodates standard panel management and sampling requirements. Additionally, Professional Panel supports a wide variety of complex sampling requirements, such as concurrent sampling and sub-sampling.

Regardless of which level of panel management you need, Confirmit’s panel solutions are designed to support your business priorities and maximize your return on investment.

 

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Confirmit Team
By Confirmit Team
03/06/2017

Confirmit Instant Analytics provides an out-of-the-box solution for analyzing survey results and performance. With no set-up time and control over user access, it provides standard, interactive reports for ad-hoc survey reporting. With Confirmit Instant Analytics, you have a standard survey analysis tool with zero setup and deployment time. It provides you with real-time access to your data, and you can empower other users within the organization (e.g. project managers, key stakeholders, etc.) to monitor survey progress and perform their own analysis of the data interactively. All of this helps you to make smarter business decisions, faster – with instant access to the information that you are capturing through your surveys.

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