VoC, VoE and Market Research Resources

Learn Expert Tips & Best Practices

Keep up with all the latest happenings in the Voice of the Customer, Voice of the Employee and Market Research industries, learn lessons from the experts, and identify the best ways to use Confirmit.


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Holly DeMuro
By Holly DeMuro
05/18/2017

Whether you are preparing a PowerPoint, putting together a report, or a creating a dashboard, the best way to ensure your clients understand your research findings is to tell a compelling story with the data. In Market Research, this is often easier said than done, however! Storytelling is a mix of art and science and without the right tools and training, it can be an impossible feat. 

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Aberdeen
By Aberdeen
05/16/2017

If you are like most companies, ensuring you meet and exceed customer expectations is a top priority. This begins with eliminating data silos and empowering employees with relevant insights that build long-lasting customer relationships. But gaining a 360-degree view of the customer experience can be a challenge. 

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Miguel Ramos
By Miguel Ramos
05/09/2017

Every day, consumers watch and create videos, send WhatsApp audio messages and take selfies. According to the 2016 Ericsson Mobility Report, video content will account for 70% of all mobile traffic by 2021, which represents an increase of 55% over the next 5 years.

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Forrester
By Forrester
05/04/2017

To assess the state of the CFM platform market, Forrester performed an important evaluation of the strengths and weaknesses of top CFM platform vendors. In The Forrester Wave™: Customer Feedback Management Platforms, Q2 2017, Confirmit was cited as a leader in Customer Feedback Management Platforms.

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Holly DeMuro
By Holly DeMuro
04/26/2017

Big Data. It’s quite a fancy buzz word that many research clients like to throw around! But it’s often just a client’s way of saying “get me deeper insights”. For most research companies, however, the idea of looking to big data for deeper insights results in more questions than answers. 

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Phil Durand
By Phil Durand
04/20/2017

In the business-to-business world, the concept of Voice of the Customer is gaining momentum. But despite good intentions, and the opportunity for increased revenue from both new and existing customers, building a successful VoC program in a B2B organization can be a challenge.

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Chris Brown
By Chris Brown
04/11/2017

Is your Voice of the Customer program delivering great response rates? Is your executive team using your data on a daily basis? No? Don’t worry, you’re not alone. 

Building a customer experience program that drives transformational change means you need to maximize your feedback, produce valuable and usable data, and engage the wider business. That’s not easy, but it is possible.

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Confirmit Team
By Confirmit Team
04/06/2017

Public sector research specialist Orima Research has assessed and reported on some of the most high-profile and important government projects of the past decade.

Evaluating the effects of a government program in remote Australia has its own unique challenges for even the most experienced field researchers. The company was commissioned to undertake a project with the aim of collecting information about the experiences of participants in a high-profile government trial aimed at finding an effective tool to aid disadvantaged communities.

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Confirmit Team
By Confirmit Team
04/06/2017

Confirmit Compass is the industry’s only independently scientifically validated Customer Experience (CX) Program Maturity Assessment Model. In conjunction with Rockbridge Associates Inc. and professors from the University of Miami and St. John’s University, Confirmit introduces an assessment that you can rely upon to ensure your organization that you are working on the right elements to drive customer experience success. 

 

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Confirmit Team
By Confirmit Team
04/06/2017

Confirmit Compass CX Assessment services help you cut through the noise and drive your CX program toward success. Our comprehensive, yet standardized CX Program Assessment accurately measures the maturity of your company’s Voice of the Customer program and identifies key areas for improvements to help you impact key business goals and objectives. 

 

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