CX, VoE and MR Resources

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Keep up with all the latest happenings in the Customer Experience, Voice of the Employee and Market Research industries, learn lessons from the experts, and identify the best ways to use Confirmit.


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Phil Durand
By Phil Durand
08/16/2021

We’ve all told stories about the things that happen to us in our lives. It’s part of how society works – the sharing of experiences. The telling of stories is part of how we learn. And our brains seem to be built to remember a story more readily than anything else. Can you remember your best friend’s phone number? Course not. Can you remember that time when the two of you? Absolutely! It’s not that one is more important than the other, it’s that most brains retain a story more easily than facts and figures, numbers and dates, names and addresses.

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Phil Durand
By Phil Durand
08/04/2021

Actually, for all the jokes and banter within agencies when staff cross over to ‘the dark side’, there are several good reasons why I think everyone should spend time working client side (and vice versa too, but that’s a story for another time). And I’m not talking about just on a secondment. Put some money in the game – like, your livelihood – for two or three years - so it’s clear to everyone just how serious you are about this.

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Chris Brown
By Chris Brown
07/09/2021

7 years ago, I was lucky enough to have the opportunity to speak at the SE Asia CX Summit in Singapore. During the 2-day event one of the recurring themes from nearly all speakers was the inability of CX program to clearly show a return on investment.

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Confirmit Team
By Confirmit Team
05/11/2021

Finally, we’ve reached the last letter of SEED – “D.” For those who are just joining us, The SEED approach is a series of challenges (you have tasks to complete!) that leads you to create a guide to building your own data visualization strategy.

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Confirmit Team
By Confirmit Team
04/30/2021

In weeks gone by, we introduce you to SEED – a structured approach to implementing game-changing data visualization and storytelling in Market Research. Over a few weeks, our 4-part blog series explains the end-to-end approach.

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Confirmit Team
By Confirmit Team
04/20/2021

Ah, springtime! The warmer weather, sunshine, blooming flowers. It is the perfect time to break out of your comfort zone and explore – your data, that is! As you may remember from the last blog post, we introduced you to SEED – a structured approach to implementing game-changing data visualization and storytelling in Market Research.

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Confirmit Team
By Confirmit Team
04/01/2021

It’s spring in the northern hemisphere. This time of year represents more than just warmer weather. It represents new life and new beginnings. Now, let’s consider your business for a moment. Are your profits growing like the spring flowers? Are new opportunities emerging from hibernation?

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Howard L. Lax, PhD
By Howard L. Lax, PhD
03/17/2021

Lights blazing, as I straighten my bow tie and take one last sip of Dom Perignon before I glide onto the stage to judge the ACE Award finalists while the orchestra plays Wagner’s Ride of the Valkyries... oh, that was the pre-pandemic scenario.

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Confirmit Team
By Confirmit Team
03/11/2021

‘Can you write something for International Women’s Day’, she said. Smiling, as she did so. ‘Sure’, I replied.

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Confirmit Team
By Confirmit Team
03/10/2021

As you may have noted, we’ve expanded our celebration of International Women’s Day to a full week this year (clearly one day is NOT enough!)

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