M·E·L Research selects Confirmit to Drive Innovation and Growth


Leading social research and behavioral insights consultancy invests in the future of its quantitative research capabilities

London, UK, Oslo, Norway and New York, NY — March 10th, 2021 — Confirmit has announced that M·E·L Research has selected its technology solutions to drive growth and help it realize its ambition to make a positive difference to organizations, employees, customers and the wider society.  

Despite the challenges of the pandemic, the team at M·E·L Research was determined to grow and provide flexible, agile project management, efficiencies in data processing, and innovation in providing insight to their clients. The company will harness a number of modules of Confirmit’s end-to-end research platform, including data collection through multiple channels, analytics, and data visualization tools.  

Simon Maydew, Commercial Strategy Director, at M·E·L Research said: “We’re very excited about the opportunities that working with Confirmit offers us. The ability to rapidly expand our telephone research capability by enabling home working, for example, is hugely beneficial, and the wide range of tools now at our fingertips ensure we’ll be able to meet the needs of any clients over the coming years.” 

M·E·L Research’s decision to partner with Confirmit as the preferred supplier was based on its innovative solutions, its market leading data security protections, and the outstanding user experience it provides to both respondents and data analysts. 

“We’re delighted to be supporting M·E·L Research as they work to deliver greater capacity and flexibility in their research capabilities,” added Torbjorn Andersson, Chief Product Officer at Confirmit. “Their ability and willingness to seek out and embrace new working practices in order to deliver insight to their clients is to be admired and we are proud to be a part of their story. We’re looking forward to working with them as they continue to innovate and evolve in what will certainly be a very successful future.” 

“In summary,” noted Maydew, “The Confirmit platform integrates with our ethos and will support flexible, agile project management, efficiencies in data processing, and innovation in providing insight to our clients.