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Lieberman Extends Confirmit Partnership to Support Global Market Research

September 17, 2019

Flexibility and customization of Confirmit Horizons to drive continued success

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Lieberman Extends Confirmit Partnership to Support Global Market Research

September 17, 2019

Flexibility and customization of Confirmit Horizons to drive continued success

Great Neck, NY, London, UK, Oslo, Norway: September 17, 2019: Lieberman Inc., one of the largest and fastest-growing independent full service Market Research companies, has renewed its long-running relationship with Confirmit to support the company’s ongoing focus on meeting the needs of their global clients.

Working together since 2008, Confirmit has been a long-term, strategic partner for Lieberman who continuously looks to innovate and uncover new knowledge for their clients. A large benefit to Lieberman working with Confirmit has been the flexibility of the Confirmit Horizons platform and ability to create highly customized projects. 

“We often incorporate advanced, multi-variate techniques into our respondent surveys, so Confirmit’s flexibility was – and continues to be – a very appealing quality for us,” said Mitchel Horowitz, Partner and Chief Methodologist at Lieberman. “Confirmit has made it easy for us to develop specialized data collection modules with traditional screeners, as well as classification and demographic sections.”   

In addition to leveraging the Confirmit Horizons platform, Lieberman uses Confirmit’s mobile app capabilities as well as the translation module for multi-lingual studies to pioneer novel methodologies, such as their latest screening innovation, Tournament. 

“At Confirmit, we’re acutely aware of the growing needs of our Market Research partners, and that includes flexibility, scalability and customization,” said Shirley Panek, Vice President of Client Development, Confirmit. “Particularly for Lieberman, these qualities are required for their wide array of services that span globally – and we’re delighted to continue working together and exchanging expertise to drive better outcomes.”

Horowitz concluded: “Confirmit has helped us reach our goal of being a one-stop shop for our corporate Market Research clients. We look forward to continuing our partnership and delivering even better results for our clients.”


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3 Ways to Capture the Voice of the Employee

September 16, 2019

To effectively listen to employees and improve employee engagement, companies should adopt a Voice of the Employee program. Confirmit's EJ Sieracki discusses 3 steps you should take to listen effectively.

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3 Ways to Capture the Voice of the Employee

September 16, 2019
Source: confirmit.com

To effectively listen to employees and improve employee engagement, companies should adopt a Voice of the Employee program. Confirmit's EJ Sieracki discusses 3 steps you should take to listen effectively. 


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AI: A More Accurate Route to Insights?

September 13, 2019

Artificial intelligence has some market researchers worried about job security, but AI could present researchers with a more accurate, efficient route to insights.

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AI: A More Accurate Route to Insights?

September 13, 2019
Source: confirmit.com

Artificial intelligence has some market researchers worried about job security, but AI could present researchers with a more accurate, efficient route to insights.


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Confirmit Appoints Andrew Farries as Director of CX Consulting

September 12, 2019

Highly experienced customer experienced practitioner joins Sydney team

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Confirmit Appoints Andrew Farries as Director of CX Consulting

September 12, 2019

Highly experienced customer experienced practitioner joins Sydney team

London, UK, Sydney, Australia and Oslo, Norway: 12th Sept 2019: Confirmit has announced the appointment of highly experienced Andrew Farries as Director, Customer Experience Consulting in Australia.

Based in Sydney, Andrew brings with him extensive knowledge in customer experience, customer transformation, customer strategy, human-centred design and marketing strategy.

Andrew joins Confirmit, the leading global solutions provider for Customer Experience, Voice of the Employee and Market Research from the NAB where he was Head of Customer Strategy.

Andrew has also held positions at MLC Australia, Optus, AMP and the Commonwealth Bank.

Since launching its direct sales presence in Australia in 2015, Confirmit has substantially grown its customer base, driving the growth of customer experience in the region.

Andrew said he was excited to be joining Confirmit at a time Australian companies were truly embracing CX solutions and strategies.

“I am delighted to be joining such a talented team that is genuinely passionate about providing better business outcomes,” Andrew said.

“Confirmit’s widely respected solutions have been at the forefront for what I believe is a very exciting time for CX in Australia.

“CX is no longer being treated as just isolated projects in separate departments, but as a complete culture that is energizing and engaging everyone in the customer-centric organizations that are embracing it.”

Chris Brown, VP Global CX Consulting at Confirmit added “We’re delighted to welcome Andrew on board as part of our expanding team of CX consultants.

“As a consulting group, our focus is on empowering clients to turn their CX visions into a reality and Andrew’s experience and expertise will be key to delivering that reality to our clients in Australia and New Zealand.”

Andrew said he was looking forward to meeting new and existing clients at Confirmit’s upcoming summit - The Journey to Insight Rock Stardom - in Sydney on September 25.

“As well as the fantastic presentations, it will be a great opportunity to catch up with clients, see where they are up to on their customer journeys and get an understanding of how I can help them deliver even more for their customers,” Andrew said.

To learn more about the event, please visit the Confirmit website.


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Confirmit Announces 2019 AIR Award Winners

September 10, 2019

Market Research businesses recognized as leaders for innovation and excellence

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Confirmit Announces 2019 AIR Award Winners

September 10, 2019

Market Research businesses recognized as leaders for innovation and excellence

New York, NY, Oslo, Norway, and London, UK—September 10th, 2019: Confirmit today announced the winners of the 2019 AIR (Achievement in Insight and Research) Awards. The AIR Awards were created to recognize Confirmit customers who are driving the Market Research industry forward by demonstrating innovation and excellence to enhance business performance.

Ken Ă˜streng, CEO at Confirmit, says of the program: “Great research is at the heart of business decision making. We are delighted to recognize the people and businesses whose dedication to innovation and insight are driving the Market Research industry forward. Congratulations to all our winners, we are proud to be part of your stories.”

The AIR Awards program is broken into three categories:

  • AIR Agency: Rewards agencies who are providing exceptional guidance and value to clients, who are driving the future of the MR market by designing and implementing new approaches, or who are breaking new ground in the merging of Market Research, insight and Voice of the Customer.
  • AIR Project and Innovation: Recognizes individual projects undertaken for an end client that demonstrated exceptional application of methodology, true innovation or that yielded results that have had a significant impact on the client.
  • AIR Professionals: Identifies MR professionals at any stage in their career who are having an impact not only on their business but on the industry as a whole, either by driving new thinking, taking new approaches, or harnessing new technologies.

Diego Casaravilla, CEO of Fine Research said: "Thank you to Confirmit for this wonderful recognition which is a great motivation for the FINE team to continue working towards excellence. We are particularly proud to be the first Latin American company to have won an AIR award. We are also very excited to be recognized as a Judges’ Choice winner in the Project and Innovation category."

The winners are:

  • AIR Agency:
    • Judges’ Choice Winners: Ecorys, Nepa
    • Winners: Enhance Research, Fine Research, Holden, InsightWorks, Nielsen, Owl Solutions, QRS, SNWare
  • AIR Project & Innovation
    • Judges’ Choice Winners: Fine Research, HESA
    • Winners: B2B International, Delvinia, Holden, Illuminas, InsightWorks, Virtual Incentives, W5
  • AIR Professional
    • Judges Choice Winner : Lindsay Parry – Nepa
    • Winners: Bill Zuo – InsightWorks, Brian Li - Nielsen China

George Zdanowicz, CEO of Enhance Research said: “We’re delighted to receive this AIR Award. It’s a nice recognition of some of the great work the Enhance Research team are delivering for our fantastic clients.”

Confirmit was delighted to have three highly regarded Market Research professionals as judges for the AIR Awards. The judges were Kristin Luck, Founder of ScaleHouse, Dangjaithawin Anantachai, Managing Director, INTAGE Thailand, and Vanessa Oshima, Founder and President of Heart Data inc.

Kristin Luck of ScaleHouse commented “It’s an honor to collaborate with Confirmit on recognizing the research firms utilizing technology in truly innovative ways to create new industry solutions. The AIR awards truly elevate and recognize the work of the best and the brightest the market research industry has to offer.”


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Confirmit Accelerates Evolution and Revolution in Market Research with New Platform Capabilities

September 05, 2019

Latest release of Confirmit Horizons drives research management efficiency and usability

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Confirmit Accelerates Evolution and Revolution in Market Research with New Platform Capabilities

September 05, 2019

Latest release of Confirmit Horizons drives research management efficiency and usability

London, UK, New York, NY and Oslo, Norway: 5th Sept 2019: Confirmit is giving Market Research organizations greater reporting, management and usability capabilities with the latest release of its comprehensive software platform, Confirmit Horizons.

Terry Lawlor, EVP Product Management at Confirmit, said: “Market Research businesses are constantly evolving and need evolutionary technology to support them in their day-to-day activities. Our agile development combined with continuous deployment ensures we’re able to rapidly meet our customers’ evolving needs for faster, deeper, more actionable insight.

“At the same time, changing market demands and ever-increasing disruption are driving greater need for a revolutionary approach to research. That’s why, in addition to our continual evolution of the Confirmit Horizons platform, we’re also focusing on significant step-changes in the technologies, capabilities and solutions we offer.”

A new introduction to Confirmit Horizons 2019 is free “Fieldwork Reporting”, a highly visual, out-of-the box reporting capability. Free to use and available in one click from Confirmit’s Survey Designer module, the report automates processes for simple and quick review and analysis of survey results.

Wale Omiyale, SVP Market Research at Confirmit explained: “Researchers in both agencies and corporates are under increasing time pressure and need faster access to top level survey results for projects in field. This new reporting capability makes it even easier for them to gain instant access to the key information they need to understand the progress and success of their survey projects.”

Fieldwork Reporting is available immediately and includes key survey performance measures, key metrics, top line results, cross tabs, quota details and survey verbatims – all generated through one click.

Further enhancements delivered by Confirmit Horizons include a range of CATI improvements designed to make call handling and management easier. These include:

  • Break classification, allowing managers to more accurately monitor staff breaks for payroll and workload management
  • Enhanced filtering and quota balancing, for better workload sharing
  • More efficient internal and external call transfer for improved completion rates
  • Improved inbound call handling and IVR support, for greater efficiency.

Confirmit has introduced support for its customers to more easily deliver survey respondent rewards. Through the strategic partnership with Virtual Incentives, a leading platform for delivering modern rewards, Confirmit enables real-time, automated reward delivery. The integrated offering is designed to attract respondents, increase response rates and eliminate the inefficiencies of manual rewards processes.

“We've seen growing consumer demand for immediate online reward delivery following the completion of surveys, this integration follows through on that need. As a bonus, automating this process is a great way to improve respondent satisfaction while also saving market research organizations valuable time." explained Jonathan Price, Chief Commercial Officer at Virtual Incentives.

Ann-Marie Raposo, Product Manager at Virtual Incentives, adds, "The system is incredibly easy to use. Confirmit Horizons users simply add the Virtual Incentives Extension into a survey to allow respondents to receive their reward immediately via the survey thank you page or an email.” 


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