Your Industry

OVERVIEW

In whichever industry you operate, the pressure to become more customer-focused is increasing. Greater customer choice and, in many cases, the commoditization of products and services has made customer experience your new competitive battleground.

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  • Financial Services
  • Retail

 

Recent turmoil has changed the competitive landscape of Financial Services, leaving consumers less able to purchase financial products. You need to develop strong, profitable, and enduring relationships with customers in order to remain competitive.

By using Confirmit you can create feedback programs which turn Voice of the Customer into action. Create surveys that ask customers how they felt about the account opening process, and make it even better. Deploy surveys immediately after a customer calls your contact center and create training and rewards programs that give you great customer satisfaction scores. By asking customers what they need from you, you can develop and repackage your product portfolio to meet more of their requirements and reduce missed opportunities.

At a time when customers are concerned about their financial future you can use feedback to work more closely with them and adapt to their needs. By developing a partnership approach with customers, you can build loyalty, retain profitable customers, and establish your business as a trusted financial partner in difficult times.
 

SCREENSHOTS

  • Alert Management Console
  • Customer Service Follow Up

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The retail industry is at the forefront of customer experience programs. Much of the feedback you receive is immediate, through your website or in person, and relates to a specific customer experience. This is great, but apart from solving immediate problems, it doesn’t necessarily help you to improve the business processes that create great customer experiences.

Where your Web site is a key channel, you can use feedback to gain insight into your site visitors and provide them with more satisfying and compelling user experiences. By building this feedback into the evolution of your Web site, you can reduce abandoned shopping carts and increase the profitability of your Web site as a channel. In a challenging economic and competitive environment, you can build compelling customer experiences that give you the advantage.
 

SCREENSHOTS

  • Retail customer feedback workflow
  • Customer Feedback Dashboard Report

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