One of the most common mistakes organizations make when undertaking a new feedback program is rushing to design the ‘Survey.’
Across your business, you are faced with ever-increasing volumes of free-form content. Whether this content is survey responses, call center records or social media data, extracting key insights is like panning for gold - there are little nuggets hidden in there amongst a vast amount of less valuable content.
Sean Conry, Steve Grant,
and Dr. Leanne Buehler
Most organizations understand that there is an intrinsic value in developing employee engagement. However, many companies are finding that it is no longer sufficient to only measure an engagement score once every 1-3 years. In this time, the face of an entire organization can change. Without the ability to monitor how engagement is affecting key business outcomes on a continuous and personalized basis, Talent Strategy will always be one step behind.
Positive customer experiences are not just nice to have. They have a direct impact on the success of your business. Promoters of your organization spend around 50% more than detractors and are 20 times more likely to recommend your products or services to others.
Customer-driven transformation is a key differentiator in the marketplace today. There are many tools and tactics that you can use to harness your Voice of the Customer data for this purpose.